Latest and greatest news from our teams worldwide…

April 2014

  • Close

    Eight Inc. designs the new headquarters in New York City

    April 23, 2014

    Eight Inc. recently teamed up and donated design services to for their new headquarters in New York City. is a national non-profit that has channeled over $237 million in books, art supplies, field trips, and other resources to more than a million students in low-income public schools.

    A rapidly growing organization, transitioned from a traditional office space to a floor of a beautiful open loft building in the Garment District.  In the move to a larger space, they sought additional conference rooms, better light quality, less clutter, and the ability to accommodate future growth in an effortless and uniform way. All while upgrading the design to a more modern and sophisticated aesthetic. By designing a space with minimal traditional walls, millwork display walls that dual as storage units, and flexible work tables, the Eight Inc. design team was able to achieve these parameters in a simple and straightforward layout.

    “Eight Inc. took on as a passion project, and they’ve had a transformative impact on our organization,” said Charles Best, Founder and CEO. “Over the last year, the Eight Inc. team has poured themselves into the creation of our space, working as artists on every detail. The result is an office that has made our team even happier, even more inspired and even more energized to help great teachers do great things for their students.”

    The design concept was influenced by an iconic schoolhouse by taking the tools and forms typically found in educational spaces and reinterpreting them for the modern office. The space is intended to delight and energize staff while giving a nostalgic nod towards education.

    Upon entering the space, visitors are greeted by a custom oak and steel gallery wall that highlights both hand-written thank you notes and digital info-graphics. This gesture represents the two sides of what makes so exceptional- their resolve to push the boundaries of technology while remaining dedicated to the personal and human aspects of their mission.

    Details referencing schools and the means of teaching are integrated into the design in a number of ways. There are chalkboard walls that feature commissioned chalk murals, hopscotch stencils painted on the floor of the hallways, wooden storage cubbies in the gallery wall, custom floating shelves made from colorful vintage books and curated vignettes of iconic educational objects on display. Additional details that support the unique work culture of include the provision of “focus” and “zen” nooks for private conversations or tasks, a quiet room that functions dually as a maternity room, bike racks for alternative commuters and a shower in one of the private restrooms. The subtle reference to classrooms continues in the palette of natural materials and soft tones with bright pops of color, and the use of playful school-related iconography present throughout the space.

    Through a joint effort, Eight Inc. collaborated with Lux Populi, a Mexico City based lighting design firm, who donated their design services to the project. Charitable donations were made by ABC Carpet & Home, American Standard, Berco, Best Buy, Birchwood Lighting, C3 Design, Daltile, Fidelus, FilzFelt, Grainger, Interface FLOR, Kimball, Pfister, Poppin,, School Specialty, The Shade Store, Sherwin Williams, Teachers School Supply, Vandersluis and Target to bring together this working “playground."

    “This project leaves me with nothing but pride for playing a huge part in an amazing
    philanthropic gift,” said Senior Designer, Alison Mann. From large scale to small, the details in the space simultaneously evoke nostalgia for a visitors’ school-experience from the past and an excitement for how is changing education for the future.

    Founded in 2000, makes it easy for anyone to help a classroom in need.  At this nonprofit website, teachers at half of all the public schools in America have created project requests, and more than a million people have donated $237 million to projects that inspire them. All told, 11 million students—most from low-income communities, and many in disaster-stricken areas—have received books, art supplies, field trips, technology, and other resources that they need to learn.

    Visit to hear Oprah Winfrey and Stephen Colbert tell the story.

February 2014

  • Close

    Eight Inc. Introduces Innovation Entrepreneurship to Design Students in Singapore

    February 5, 2014

    February 2014

    Furthering the ongoing initiative to engage with Asia’s burgeoning design community, Eight Inc. collaborated with Singapore’s Design Incubation Center to lead a 12 week design studio at the renowned National University of Singapore.  A diverse group of industrial design students, including exchange students from the US, Korea, and the Netherlands, were charged with the task of exploiting current and emerging advanced technologies to envision the future of the office environment, while simultaneously developing a strategy for bringing their products to market. Teaching the students about the business of design was of equal importance as guiding them through Eight Inc.’s design process.

    With the view of the design process as a collaborative discourse, or dialogue, Eight Inc. brought a different approach to the typical sponsored studio. Eight Inc. put together a dynamic and mix of their Singapore team, which included CEO & Founder Tim Kobe, Director of Business Development Richa Menke, and Industrial Designer Ini Archibong, to dedicate their time and work directly with the students each week.  The 12 week studio, included technology workshops, role playing, case studies, and a cast of guest speakers ranging from advertising veterans to INSEAD Business School professors. The studio culminated in a business pitch to a panel of investors and industry leaders.  

    Being a leader in design and innovation has allowed Eight Inc. to collaborate with industry leaders worldwide.  Approaching the sponsored studio as another such collaboration has given Eight Inc. the opportunity to teach and learn from the next generation of thought and design leaders in the emerging Asian market.

    About NUS

    The National University of Singapore (NUS), Singapore's flagship university, is widely respected as a leading institution of higher learning. Its community of top-rate faculty, researchers, staff and students plays an important role in shaping the University's reputation at home and abroad. In doing this, a unified voice and look is essential in strengthening institutional recognition, and in highlighting the distinctive values that distinguish NUS from the rest.

    About DIC

    The Design Incubation Centre is a design research laboratory, which investigates and develops new tools of design, in order to find new possibilities for the practice of design.
    As a design probe, the centre addresses and explores three spheres of research into human needs, emerging technology and social trends. It seeks to create new ideas and products that are intuitive and enriching without losing sight of the experience and encounter.
    Through projects that are self-initiated or developed in collaboration with industry, the centre aims to experiment with and develop new design methods. The centre also regularly conducts workshops as a platform for multidisciplinary collaboration and to allow for cross-pollination of ideas among participants from different disciplines. The Centre is part of the Division of Industrial Design at the School of Design and Environment, National University of Singapore.

January 2014

  • Close

    AIGA Inside/Out — fund raising for a creative cause

    January 10, 2014

    In August 2013 our London Principal, Matt Judge, was invited to submit a poster for a fund raising venture organised by the AIGA on the theme of San Francisco.

    Our summission has now been uploaded to our site (better late than never) and can be found here.

    Thank you to the AIGA for including us alongside such prestigious contributors. Further information about the event can be found here.

December 2013

  • Close

    Eight Inc. Designs Maui’s First Outlet Center

    December 3, 2013

    Maui, Hawaii - Front Street in Lahaina, Maui will get a new feel just in time for the busy holiday season with the opening of The Outlets of Maui, a retail, dining and entertainment mecca. The design team, Eight Inc. respects the historic character and vibrancy of Lahaina while recognizing modern day retail expectations through its design. Eight Inc. teamed up with local developer, The Outlets of Maui 1 LLC for this multimillion dollar redevelopment.

    The Outlets of Maui is comprised of 10 existing buildings, each of which has received a significant architectural upgrades. Variety is expressed through the hierarchy of large, medium, and small storefronts.  Extensive landscape improvements establish a pedestrian experience that encourages walking and gathering. Through new landscaping, lighting, and public art, a gateway at the corner of Front and Papalaua Streets is a welcoming waterfront addition.

    The center marks the first outlet on Maui and the second in the state. Approximately 35 retail stores and restaurants will occupy the 147,000 square foot center when it opens and more are slated soon after. Some of the featured tenants in the center include, Guess, Michael Kors, Coach, Tommy Hilfiger and Calvin Klein. The Outlets of Maui will host its grand opening on December 6th.

October 2013

  • Close

    Eight Inc. wins German Design Award 2014

    October 22, 2013

    Eight Inc.‘s pop-up installation for Jordan Brand has been selected as one of the winners of the prestigious German Design Award 2014. The project has won a Special Mention in the Architecture and Interior Design category in recognition of it’s special design quality.

    The interactive pop-up installation was created to launch New York Knick’s basketball star Carmelo Anthony’s new M8 Jordan Brand sneaker. Inspiration was the player himself; the exterior of the installation mimics his explosive athletic talent on court, displayed by the shattered basketball floorboards. His calm demeanor off the court can be experienced inside the installation; two concave white walls display video footage that is describing him as a person and what drives and inspires him.

    Check out the project case study.

  • Close

    8 creates a new retail experience for New York & Company

    October 16, 2013

    Eight Inc. was tasked by New York & Company to create a transformative customer experience that captures the spirit of the New York & Company experience: making women look great and feel good. Eight Inc. responded by developing a retail concept that allows women everywhere to be part of this aspirational New York fantasy.

    The monolithic storefront envelops the customer through a deep threshold zone that signals the immersive world beyond.

    The store environment is divided into two distinct zones: 'Wear to Work/Casual' and 'Special Collections'. Simple white product display wraps the perimeter of the space. Contrasting closets and marketing dividers create rooms for the different 'Wear to Work/Casual' collections.  These rooms allow the customer to easily navigate the associated products.  The clean palette forms a backdrop for New York & Company’s expressive clothing designs. 

    The central spine of the store is the “Special Collections” zone showcasing on trend and editorial pieces.  This area contrasts the perimeter with glamorous and luxurious dark tones where products constantly change to radiate the energy of the fashion zeitgeist.

    The focal point of New York & Company’s vision is the Fashion Runway of the customer transformation.  Here in the center of the store, the customer is given a unique runway experience with mirrored changing rooms and marquee lighting.  

    The first 7,350 square foot prototype debuted at the Mall in Columbia in Columbia, Maryland, in September. New York & Company anticipates a roll-out of this new concept in the future.

September 2013

  • Close

    The World’s Best in Architecture gather in Singapore

    September 30, 2013

    Back for the second year in Singapore, the world’s largest global festival and live awards program dedicated to celebrating and sharing architecture excellence takes place October 2nd - 4th. With over 65 countries participating, The World Architecture Festival and its interiors sister event, the INSIDE Festival, will feature project presentations, industry shaping speakers and many other social experiences for the design community. The 3-day festival will take place at the renowned Marina Bay Sands and bring together over 1,750 architects and designers.

    Each year, Eight Inc. has contributed to the mix of projects showcased and is part of the informative program organized to create inspiration and growth in design.

    After re-designing a 4,300 square foot location in New York for Citi Private Bank clients to meet and collaborate, Eight Inc. was shortlisted this year for an INSIDE award in the offices category. Along with 57 other presentations for the INSIDE Festival, Senior Designer, Rob Mathewson will present the Citi Private Bank design and concept.

    Eight Inc. previously won for the Future Projects education category for the Malama Learning Center Hawaii in 2009 and was shortlisted for the Oslo National Art Museum in 2010 at the World Architecture Festival in Barcelona.

    CEO and Founder of Eight Inc., Tim Kobe, will be speaking at both the pre-festival PechaKucha and the INSIDE festival. PechaKucha, held in cities across the world, helps designers meet, network and show their work publicly.  At the INSIDE Festival, Tim will be part of a panel discussion on “Brands and Design – The New Patrons of Creativity” and covering such topics as the role and dynamic of the brand design relationship, creating emotional and behavioral impact and the social, commercial and creative benefits of brand design.  Tim will also be one of 95 international judges on the panel at the World Architecture Festival.

July 2013

  • Close

    Wilhelm Oehl to speak at the “Future of Mobility” conference

    July 29, 2013

    Wilhelm Oehl, Partner and Principal of Eight Inc., will be one of the influential speakers at the “Future of Mobility - How German Design Will Move Us” conference that will be held at the Pacific Design Center in Los Angeles on August 13th 2013.

    From current mobility trends to the impact of design on human behavior, from cars, bikes, airplanes and trains to interactive mobility solutions, the half-day conference offers a forum for creative and business leaders to discuss how design can help to meet the global challenges of our society. 

    Other speakers scheduled to discuss their ideas and share insights include key decision makers from BMW DesignworksUSA, Siemens, Icon Aircraft and many more. BWM  will display their new i3, the world’s first premium car designed from the ground up to be powered by an electric system. 

    The event is carried out by German American Chamber of Commerce on behalf of the German Federal Ministry of Economics and Technology.

    Pacific Design Center
    8687 Melrose Ave.
    West Hollywood, CA 90069
    1:00 pm - 8:30 pm

    To register:

  • Close

    Eight Inc. recognized for Design Excellence

    July 8, 2013

    Eight Inc. has been awarded for the design excellence of its work for both the Acure Digital Vending Machine and the Jordan Brand Melo M8 Pop-Up Installation.

    The Acure Digital Vending Machine was recognized with one of the 45 Silver IDEA awards in the  2013 International Design Excellence Awards.  The sleek 47-inch touchscreen equipped with a built-in facial recognition camera, was transformed into a responsive attendant. Acure is able to make suggestions and collect valuable sales information and be the most irresistible vending machine.

    This year, the program, hosted by the Industrial Designers Society of America, had 687 finalists and excelling with a consistent approach to hardware, interaction, digital and packaging design with a strong focus on user experience.

    The Jordan Brand Melo M8 Pop-Up Installation was honored with the  "Best of Best" in the Red Dot Awards 2013 in Communication Design category. The design was inspired after Carmelo Anthony himself. The exterior of the Bleeker Street installation in New York City mimics his explosive athletic talent on court, displayed by the shattered and diverging basketball floorboards. The “red dot award: communication design”, known as the “Deutscher Preis für Kommunikationsdesign” (German Prize for Communication Design), is hosted annually by the Design Zentrum Nordrhein Westfalen.

    The project will be exhibited in Berlin in for the Red Dot Design Gala, the Red Dot Design Museum Essen/Germany and featured in the online exhibition beginning in October of 2013.

  • Close

    Markus Nonn joins our London team

    July 8, 2013

    Our growing team in London welcomes its newest member, Markus Nonn, as Studio Director of Environments.

    After his training in architecture at RWTH Aachen and TU Delft Markus joined Zaha Hadid’s London office where he worked on Euskotren Trena’s Central Headquarters. Since then he has been a project architect at Jump Studios where he was responsible for some of their most successful work such as the Google Campus and Langland. His other clients have included Bloomberg, M&S, and Engine.

    Markus also lectures at London Met’s John Cass Faculty for Art, Architecture and Design. In his new role at Eight London he’ll be responsible for the overall design direction of the environments work.

June 2013

  • Close

    Exploring the Creative Overlap with Eight Inc.

    June 18, 2013

    Join Eight Inc. as we help celebrate the annual San Francisco Design Week. We will be opening our San Francisco studio doors on Wednesday, June 26th from 7pm - 8pm and participating in the Studio Tour Crawl. Meet our talented design team, view some of our influential award-winning work and get an inside peek of our approach as we help bring public awareness that all design has to the San Francisco Bay area.

    Organized by the AIGA San Francisco and partnered with San Francisco chapters of the American Institute of Architects (AIA), the Industrial Designers Society of America (IDSA), the Interaction Design Association (IxDA), the Society for Environmental Graphic Design (SEGD), and Adobe Systems, to sponsor a full week of events highlighting the diversity and professionalism of the design community around the bay. Some of the activities scheduled for the week include workshops, panel discussions, fashion shows and exhibitions. San Francisco Design week will take place June 21st - June 27th.

    Eight Inc.

    675 California Street

    San Francisco, CA 94108
    June 26th 7pm - 8pm

    Use #eightinc #sfdw13 when you stop by.
    For additional information on San Francisco Design Week visit:

  • Close

    An announcement…

    June 14, 2013

    Here at 8 we are proud to announce that after 9 months of debate, deliberation, excitement, fear, complaint (followed by much massaging), and a few kicks along the way, one long hard push later and the new website is born.

    Like every proud parent will tell you, their baby is unique, unlike all others. And, in the same spirit that we approach each and every project and engagement, we have dared to be a little different with the new site.

    Embracing the internet in all its 'beta' glory, over the next weeks and months you will notice the site evolve as we learn more about the way it's being used. And as champions of 'change', the home page will be a transforming canvas for new and exciting things. All updates will be announced via our official twitter account @eightinc and facebook page, so stay tuned.

November 2012

  • Close

    Wilhelm Oehl Speaks About 'Brand-Defining Experiences'

    November 1, 2012

    Wilhelm Oehl, Partner and Principal of Eight Inc., will be one of the 30 global retail design experts speaking at the European Store Design Summit LÄDEN 2012, taking place on November 20th and 21st in Wiesbaden, Germany. Wilhelm will present "Extraordinary Brand-Defining Experiences", case studies about Apple and other exceptional retail brands Eight Inc. has worked for. 

    This year's conference focus will be on future architectural concepts, unique sales-boosting experience worlds and the newest trends in the fashion and food business. Using the motto "The Shape of Things to Come - Megatrends for the Retail Market and Store Design of Tomorrow", the summit will highlight today's retail trends, developments, challenges and solutions for tomorrow's physical retail spaces through innovation and design. 

    Wilhelm has worked and developed long-term successful client relationships with some of the most beloved brands including: Apple, Nokia, Gap, Nike and JCPenney. 

    Please join Wilhelm Oehl at the Dorint Pallas Hotel in Wiesbaden, Germany on Tuesday, November 20th 2012, from 5:00pm - 5:30pm

October 2012

  • Close

    Join us October 5th at our Open Studio in Singapore

    October 2, 2012

    Eight Inc. Singapore would like to invite you to visit our new studio space and to celebrate the World Architecture Festival. Join our design team and staff and let's talk! 

    Light refreshments to be served.

    October 5 Friday
    6pm to 10pm
    23 Duxton Hill
    (Parking in open air carpark)

    +65 6332 5630